By Jodi Franks, Marketing Coordinator, Cincinnati Ohio
I hadn’t been working very long as a production assistant when my boss shared the following: “You’ll learn pretty quickly that the talent doesn’t care about the technical side of any of this. They just want to step in front of the camera and do their job. You’ll get frustrated, as we all do, but that’s just the way it is.”
I know his comment wasn’t directed at those anchors that started as “backpackers”. Backpackers, as you know, are reporters who do it all. They set up their own equipment, shoot, and then edit their piece for air. They’ve long been a staple in smaller markets, and with the ever changing face of our industry, they are becoming the standard in markets of all sizes.
As students at The Ohio Center for Broadcasting, you learn throughout the program that if you are a student who can do it all, you will definitely be at the head of the pack when it comes to landing your first job. Most students who enroll in the program know they want to work in the industry, but aren’t exactly sure which career is right for them. It either happens along the way or shortly after they officially enter the workforce. That’s what makes Denise Johnson somewhat of an anomaly. She’s someone who is already well known in the industry. In fact, it was a shock to most when she was released from her job with Channel 9.
Channel 9 began hiring multi-media specialists, (modern day backpackers) and unfortunately, those who don’t have the skills find it tough to stay employed in the new media. Denise has taken a huge step in acquiring those skills and has enrolled with The Ohio Center for Broadcasting. She is now a student in our January Days class. During her live "chat" on 1/31/2012 with our local entertainment writer, John Kieswetter, she expressed her excitement about our program, our more focused approach with Social Media, and the fact that she feels she will possess more technical skills than most of those currently working in our market today.
Aside from the fact that Denise understands that staying relevant is the key to her survival in an industry she loves so much. This is another perfect example of how our program can benefit an individual at any stage in their career. Whether you are fresh out of high school, someone who is looking to change their career, someone who has finished a 4 year program and is seeking networking and internship opportunities, or an experienced talent who wants to continue to grow in their profession, the skills that you can acquire from The Ohio Center for Broadcasting will be powerful additions to your resume.
For more information on where training from one of our broadcasting colleges can lead you, visit http://beonair.com/careers or contact any of our locations to schedule a campus tour.
“Our Group or Family” 4/12 Nights!
Nathan Matsoukas discusses his classmates / team members, and how close they all become through their studies at the Ohio Center for Broadcasting - Colorado Campus.